Journal of Advertising and Public Relations

ISSN 2639-1953

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Welcome to Journal of Advertising and Public Relations

Journal of Advertising and Public Relations is an international, open access, peer reviewed journal that publishes current research information on the trends of Advertising and Public Relations. The journal encourages and publishes the articles in the form of research articles, review articles, case reports, short communications etc.

Recently Published Articles

A Comparative Study of Customer Behaviors in Brand Image and Peer Pressure - the Case of S University
Tsung-Kai Chu, Han-Yu Liu, Su-Ying Hsu

Download | 01-08

The Use of Technology Media to Improve the Language Skills of German Students in Universitas Padjadjaran
Kamelia Gantrisia, Dian Ekawati, Genita Cansrina, Dian Indira, Dedi Sulaeman

Download | 09-11

Child Propaganda and Emotional Appeals to the U.S. Public: A Public Relations Case of Illegal Immigrant Coalition for Latin Americans in the United States
Young Joon Lim

Download | 12-24

Book Review 'Organisasi Yang Membantu Dunia: Tabung Alam Semula Jadi Sedunia' (Malay Version)
Dr. Uqbah Iqbal

Download | 25-26

The Practice and Challenges of Public Relations in Ethiopia: The Case of Government Universities
Tesfaye Bezabih Gezihagne

Download | 27-37

Maximizing Digital Advertising for Effective National Development
Dr. Femi Adedina, Abolanle Oguntola

Download | 38-47

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